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Mar 11, 2021

How do we describe what we want our cinematic images to look like without an agreed-upon definition of what “cinematic” means? Art Adams is a Cinema Lens Specialist at ARRI, and a large part of his job is to translate the characteristics of lens design from the language of engineering to the language of cinema. Ryan is talking with Art about this issue today along with the way film and digital interpret color, the evolution of lens design, and much more!

Art graciously told us we could share his email with our audience, so if you have a question we didn’t get to on this podcast you can reach him on your own at

  • Mentioned in this episode:

  • The Lensrentals Podcast is a production of Lensrentals, founded by Roger Cicala. Our production staff includes Drew Cicala, Ryan Hill, Sarah McAlexander, SJ Smith, Julian Harper, John Tucker, and Zach Sutton. Other contributors include Roger Cicala, Joey Miller, Ally Aycock Patterson, Joshua Richardson, and Philip Robertson.

  • Thanks to Jacques Granger for our theme song.

  • Submit a topic idea, question or comment, leave us a voicemail at 901-609-LENS, or send us an email at